Fondswerte Magazin, now a well-known name and trademark in the financial publications sector, is an Austrian magazine published quarterly in both English and German.
Distributed to opinion leaders of investment companies, banks, insurances, auditors, and auditing authorities as well as consultants and potential institutional clients, Fondswerte Magazin keeps its customers up-to-date on the most recent international financial news, legal information, efficient management and marketing strategies, risk management and analysis of interesting case-studies.
Having a clearly defined identity, Fondswerte Magazin distinguishes itself due to its very concise, coherent and logical content presentation. The articles in the magazine are very well structured and organized, a specific colour corresponding to a particular topic, which in fact facilitates readability and enhances the appealingness and enjoyment of this publication.
The rich content of the magazine is further analyzed and illustrated, explained more thoroughly by means of various intuitive and relevant diagrams.
Fondswerte Magazin requested our graphic design services for a refreshment and invigoration of the magazine's visual identity and rendering of its content in a more attractive manner. Through an efficient analysis process, Ideance has studied the brand, optimized its visual identity and consolidated its image.